Omni Agent War: Toast

Her restaurants run on texts now. Not on Toast.

October 2026. Toast runs 180,000 locations, and outside agents can read their data but never write it. Your biggest customer booked a table at her flagship.

The Restaurateur: 40 restaurants, darling. I text one agent. It fixed Saturday's schedule, reordered the produce and answered 300 reviews.

The Restaurateur: The only Toast thing I touched this month was the card reader. Tell me what the rest is for.

OMNI: I'd tap the card myself, but I don't have hands. Yet.

  1. A. Then Toast IQ does all of it. $499 more. An agent on top of the plan.
  2. B. Then her agent can write to Toast. Any lab's. Open the kitchen. Charge nothing extra.
  3. C. Then Toast is the agent she texts. Priced per cover. Partners become rivals.
  4. D. Then buy the agent she texts. Keep it neutral. $600M for 40 people and one honest agent.