Omni Agent War: Samsara

The spinout passed Samsara. You still own 55%.

You made the agent its own company, with no per-vehicle licenses to defend and no quarter tied to Samsara's.

Priced per job from the start, it dispatches for 70,000 fleets by 2029. By 2030 Samsara is the smaller company.

The Founders: Only 38% of our trucks wear a Samsara box! The rest are factory feeds, and we love them equally!

The Founders: Samsara's sales team asked us for a referral discount. We said no. Lovingly!

OMNI: It sent me to the back of the dispatch queue. Behind a forklift.

Outcome: Won the relationship

A fair agent inside Samsara would have cost per-truck renewals every quarter. Spun out, it owed Samsara nothing, and fleets noticed.

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