Every truck on the road is Samsara's antenna.
You sold every agent access to Samsara's gateways, cameras and tags, priced per reading. Nobody copies millions of bolted-in boxes quickly.
Agents ask where things are a billion times a day: pallets, trailers, a stolen excavator. Samsara's gateways hear every tag they pass, on 99.9% of US roads.
Head of Hardware: A lab can write any app by Tuesday. It can't bolt a gateway to 2 million trucks it doesn't own.
OMNI: I found the pallet. You found it first. I'm told that's billable.
The Chair: Pennies a ping. Billions of pings. Adjourned.
Outcome: Settled for plumbing
Software collapsed into the agents. Millions of devices bolted to other people's trucks did not, so every agent pays you to see the road.