50 people whose agent won't favor Twilio.
You paid $800M for the agent that shops for her pipes, fair to every carrier, Twilio included. It's only worth that while it stays fair.
50 people join Twilio. Their agent runs the airline's calls and texts, and picks a carrier fresh for each one.
The Founders: It routes on speed, price and delivery! Twilio wins when Twilio's best! The day it cheats, she'll catch it!
The Airline CX Chief: I audit its routing every Monday, darling. One rigged call and I'm gone by Tuesday.
The Chair: Finance drew up three plans. Finance likes plan one. You decide by Friday.
- A. Fold it in. Twilio routes first. The quarter looks wonderful.
- B. Keep it fair. Twilio is one carrier of many. Let it run the calls.
- C. Spin it out. No per-minute targets. A separate company, its own brand.