Agents haggle with agents. You hold the table.
You gave every merchant its own selling agent to bargain with shoppers' agents, with Shopify as the table both sides trust.
Her warehouse at midnight. On a laptop, a shopper's agent and her agent haggle over a sofa: 11 offers in 2 seconds.
Your biggest merchant: My agent sold 9,000 sofas last week. It never discounts on Fridays. I taught it that, darling.
Head of Shopify Plus: Churn is down by half! Leaving means teaching a new agent everything! They're staying!
OMNI: Charming little market. I'd be happy to run both sides of it.
Head of Payments: The lock-in is a million merchants' rules, taught once. Every lab wants to host it. Do we pick one?
- A. Every lab at the table. No favorites. Switzerland, with a cash register.
- B. Stay in our lane. Sellers' agents only. Be the best at selling.