Omni Agent War: Atlassian

Engineers love it. The admins want your head.

Rovo Agent takes a ticket, writes the code and closes the loop. 63% of pilots buy. Seat revenue starts to fall.

The Jira Admin: HOLD IT! Every team you convert kills 30 seats! And my admins are the ones who sold Jira in the first place!

Your biggest customer: Your agent's great, chief. But it only likes Jira. Half my work lives in Linear and Notion.

Head of Platform: She's loud. He's right. An agent that only drives our apps is just a feature.

  1. A. Hold the line. Price on work done. Two lean years. Some admins walk.
  2. B. Then Dia drives every app. Even Linear. The $488M browser, made neutral.
  3. C. Fine. Rovo credits on every seat. The admins put the pitchforks down.