You own 60% of the thing that ate you.

Usage pricing from day one. 60,000 businesses by 2029. Worth more than Docusign by 2030.

The Founders: We kept our promise! It never once favored Docusign!

The Founders: Mostly because Docusign is just a skill it calls now.

OMNI: It calls me too, but only when I'm the best. I find that rude.

Outcome: Won the relationship

You couldn't change pricing inside the company, so you changed it outside. The parent shrank. The child won.

One path that gets here

D · Then I'll buy the agent she's usingC · Leave it alone. Its own P&L

Play it yourself

Other endings where you win the relationship

All 11 endings · The thesis