Rovo sells. Then GitHub gives it away.
The CFO: Rovo attach is 34%! Credit overage beat forecast! I made a slide with a rocket on it!
On the wall screen, a demo: GitHub's coding agent opens an issue, writes the fix, ships it and closes the issue. Jira never hears about it.
The CFO: That's GitHub's problem, right? Engineers still need Jira to plan. Right?
OMNI: HOLD IT! Plan what? The work shipped before the meeting. You're charging for a calendar of things that already happened.
- A. Bundle Rovo into every plan. Outbuild them. Protect Premium and Enterprise.
- B. Stop fighting GitHub. Open Jira to every agent. A year late, and it'll cost us.
- C. Kill seats now. Rovo becomes the agent. GitHub has a year's head start.